Methods and Techniques
We use qualitative research techniques in conducting research to explore in-depth a certain issue or phenomenon.
We aim to employ the most appropriate methods of data collection, considering constrains such as timeframe, budget, and access to participants. Key methods employed includes:
- focus groups,
- document analysis,
- participants observation.
We employ research software to analyze qualitative data (NVivo)
Data reporting and presentation is developed in a simple, gimmick free and effective, and through employing visual aids, tables, and written narratives as appropriate.